Rich Ferguson didn't know he was a magician until a friend told him he was.

From a rough life growing up in a dangerous home, Ferguson learned how to read people and pick up random details. Using an eerie eidetic memory, as a child and teen he pulled off magic-like feats, such as picking pockets and reading minds. When a friend asked Ferguson, then 19, to perform magic tricks at a wedding, Ferguson didn't have any idea that what he did was "magic."

But the light switched on.

Now, Ferguson is one of the most unorthodox magicians in the field, who uses an intimate form of mentalism to blow minds. Because he didn't have a magic mentor or childhood inspiration and never studied the art, he made it up as he went along. Now, he has honed his already considerable powers of observation to reach Sherlock Holmes levels. And he has dived fully into the magic community with his publications and consultations.

He is an award-winning member of the Academy of Magical Arts at The Magic Castle. He has performed for a virtual corporate A-list, including Apple Computers, Aetna, Mazda and casinos such as Caesar's Palace, Mandalay Bay and the MGM Grand.

In addition, he has designed props for other magicians such as The Pendragons, was a worldwide top-20 finalist for NBC's Phenomenon, opened for Jimmy Kimmel and Jay Leno, starred in magic specials for the PAX Network and consulted for film and televsion projects.

He is also the creator of the award-winning Tagged, sn incredible mentalism system that he has developed for years before its release through Ellusionist. Future projects include Serial Biller, an incredibly visual dollar bill effect.

Rich also has much more mentalism in mind. We can't wait to see what he comes up with. Of course, he already knows what we think about it. He's that good.